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Beer samples now allowed in stores

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New Richmond, 54017

New Richmond Wisconsin 127 South Knowles Avenue 54017

Gov. Jim Doyle has signed a bill that lets adult shoppers get free beer samples. Both houses of the Legislature passed the measure last month.

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It lets grocery and liquor stores give out beer samples totaling up to six ounces a day.

The new law will let breweries promote their specialty products, the same as wineries do now. The free samples can be issued between 11 a.m. and 7 p.m., only to those of legal drinking age.

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