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Lose to Win is the name of the game

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Even though the name of the weight­loss competition has changed, from Lose in Eight to Lose to Win, the challenge itself remains the same.

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“This is the third year we have done this event, but now that we are no longer partnered with HealthPartners for the competition, we needed to change the name,” said Kristen Wilcox, Marketing and Events Manager at JA Counter. “We are now partnered with the Centre and their Vitalympics Initiative.”

For the most part, the concept of the weight-loss challenge is the same, Wilcox said, but the main differences in the competition are the portal/website the participants use to track their progress and the duration of the event.

“We shortened the challenge’s run from eight weeks to six because we did­n’t want the competition to seem quite as daunting for anyone who wanted to take part, but didn’t feel they could do it for two months,” Wilcox said. “We as a company have offered a quarterly chal­lenge for people for the last five to six years, so a few years ago we figured we would try and get the whole community in on the act and that is where the idea for the competition came from.”

Registration for the competition closed on Jan. 12, with the challenge set to begin on Monday, Jan. 13, for each team of four. Participants were required to come into one of the many official weigh-in locations to set their pre-chal­lenge weight before being able to com­pete, but there is no weekly weigh-ins like in some other competitions. The two sites in New Richmond are the Centre and Westfields Hospital.

“We are not requiring people to come in every week to weigh themselves in front of a ton of people,” Wilcox said. “We don’t want to have people to go through that every week when they need to focus on themselves. We just want them to eat healthy and stay active.”

The competition’s new portal for this year’s competition not only helps the participants keep track of their progress, but also give them helpful tips and hints on how to stay active and eat better.

“We are really trying to focus on the people who are at the beginning level,” Wilcox said. “That allows them to take the stuff they are learning and then run with those new ideas and skills.”

The last day of the competition is Feb. 21. There are three ways contestants can win a piece of the final pot, according to Wilcox: 50 percent of the total dollar amount collected goes to the team that loses the most combined weight, 25 per­cent goes to the individual who loses the most weight overall and 25 percent goes to a randomly selected participant who met the challenge goal of losing one pound per week for a total of six pounds lost. Each attendee paid a $15 registra­tion fee to be in the challenge, so the dollar amount awarded at the end is based on the number of attendees who signed up.

“Last year, we had some very positive results from a wide range of teams,” Wilcox said. “One person lost over 100 pounds during the competition. The isn’t normal for everyone, but we just hope to give people a jumping off point to con­tinue this type of lifestyle after the com­petition. The teams are a great way to help with that since they can keep each other accountable and build camaraderie with each other.”

Some of the many tips Wilcox men­tioned were drinking eight glasses of water a day, eating fruit daily and trying to eat clean without a lot of processed foods.

“A lot of people think you have to redo your diet completely to get any results, but that isn’t true,” Wilcox said. “There are plenty of little things you can change that will make a difference. And the same goes for exercising too. Just shoveling snow or taking your dog for a walk can count as exercise. You just need to get your body up and moving and off of the couch.”

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Jordan Willi
Jordan Willi is a reporter for the New Richmond News. Previously, he worked as a sports reporter at the Worthington Daily Globe in Worthington, Minnesota. He also interned at the Hudson Star Observer for two summers and contributed to the Bison Illustrated sports magazine at North Dakota State University.
(751) 243-7767 x244
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