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My Happy Place: Somerset’s new destination

Front, from left: store owner Cherie Link, store manager Sheryl Amos and paintologist Theresa Parnell sit on one of the many repurposed pieces in My Happy Place Design Studio. Standing: store owner Brett Link. (Photo by Sarah Young)1 / 4
The former Standi Toy building (and before that the American Legion) is now home to My Happy Place Design Studio, owned and operated by Brett and Cherie Link of Somerset and store manager “extraordinaire” Sheryl Amos. (Photo by Sarah Young)2 / 4
My Happy Place Design Studio has a 4,000-square-foot workshop where masterpieces are created or repurposed for the store's showroom. (Photo by Sarah Young)3 / 4
An example of the handmade, custom jewelry offered at My Happy Place Design Studio in Somerset. (Photo by Sarah Young)4 / 4

If you’ve driven down Somerset’s Main Street lately, you may have noticed a big change.

The building that once housed the American Legion, and later Standi Toys Inc., has undergone a complete overhaul, complete with large, wide windows and a welcoming front porch.

Brett and Cherie Link of Somerset will unveil My Happy Place Design Studio (252 Main St.) with a grand opening on Friday, Jan. 30. Not only is this showroom and design studio the Links’ “happy place,” they are hoping it becomes the happy place of many people.

My Happy Place features high-end, one-of-a-kind custom furniture, home goods, jewelry, clothing and much more, all handcrafted or repurposed by a handpicked group of area artisans.

“We truly believe in trying to keep our businesses local and give back to the community,” said Cherie, whose family owns Indianhead Glass. “We want to offer more to downtown Somerset, to make it a place for more than just filling up your car and getting something to eat.”

With that in mind, the Links designed the store with a wide front porch, perfect for shoppers or passersby to have a seat while enjoying the town.

“We want people to come here for a fun time and fun experience,” Brett said. “Not just as a place to shop, but a destination.”

The 2,000-square-foot showroom is a completely brand new addition to the front of the building, featuring tin from the original roof and barn wood walls. When the Links began remodeling the building last year after buying it, water began pouring in from the roof and a total redo was necessary, Cherie said. The storefront was brought out 20 more feet toward the street and the ceilings were raised to 13 feet.

The Links, owners of 360 Concrete Studios, had originally envisioned the space as a place for 360 (a designer concrete company that has been based in St. Croix Falls), but the idea grew into what is now My Happy Place. While trying to figure out ways to display their decorative concrete pieces, such as sinks, vanities, table tops, etc., the idea for repurposing and building furniture evolved, which in turn exploded into home goods and beyond, Brett said.

While My Happy Place is not an antique shop, the themed areas throughout the showroom display items (as in a home) where vintage and modern pieces collide. Claire Patterson, a home stylist in the artisan group whose work has been featured in Woodbury Magazine, will be available to give customers advice on arranging their homes.

“The whole principle is to be able to have a showroom for the core group of artisans we’ve selected to display,” Brett said. “We’re able to manufacture pieces with a team of artisans and bring them directly to the showroom.”

The 4,000-square-foot workshop/studio behind the showroom allows the Links and store manager Sheryl Amos to do just that. The workshop is filled with furniture waiting to be painted and repurposed, as well as hundreds of other treasures and work spaces on which to create new pieces of art.

My Happy Place will eventually offer classes and workshops on a variety of topics, such as painting, recycling, upcycling and repurposing.

Amos, who joined the Links’ vision after closing her store Whimsical in Woodbury, said the inventory and themes will be forever changing and evolving as pieces move in and out of the showroom.

Store hours are Thursdays and Fridays 10 a.m. to 7 p.m., Saturdays 10 a.m. to 5 p.m. and Sundays 11 a.m. to 3 p.m. For more information, visit their Facebook page at or call 715-247-4000.

Sarah Nigbor

Sarah J. Nigbor serves as a regional editor for RiverTown Multimedia, a position she began in April 2017. She joined RiverTown Multimedia in October 2013 as a news reporter for the New Richmond News, before being appointed editor of the Pierce County Herald in Febraury 2015. She graduated from the University of Wisconsin-River Falls with a Bachelor of Fine Arts in Spanish and French in 2001. She completed a minor in journalism in 2004. 

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