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‘The City Beautiful’ added to city’s logo

The community has spoken, and the official New Richmond city logo will include the phrases “City of New Richmond” and “The City Beautiful,” along with a tagline of “Come grow with us.”

At its Nov. 25 special meeting, the New Richmond City Council voted to approve the new logo.

Out of the four options the council brought forward for public input via an online survey after its Oct. 28 special meeting, Option 2 was the overwhelming favorite with 70 votes. Option 4, which included the wording “The City Beautiful,” “actively inviting | naturally authentic,” “Wisconsin” and the tagline “Come grow with us,” came in second with 15 votes. Option 1, which included the only wording “City of New Richmond,” got 11 votes. Only four votes were cast for Option 3, which included the wording “City of New Richmond” along with a tagline of “Actively Inviting | Naturally Authentic.”

“We will integrate this as we run out of stationery and all of those kinds of things,” said City Administrator Mike Darrow. “So you probably won’t see this instantaneously. I’m not sure how many reams of paper we have left.”

Micheal Foley
Micheal Foley worked at RiverTown Multimedia from July 2013 to June 2015 as editor at the New Richmond News. 
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